FREE standing room is still available! Feel free to bring your own chair and get there early to snag a good spot!

If you want to be on the front row for all the action, here’s your opportunity to reserve your seats along the Parade route. Seats can be purchased through the Novant Health Thanksgiving Day Parade App or via

Tickets are on sale until November 22. Or purchase special hospitality packages, and receive complimentary reserved Parade seating.

New for 2017!

Viewing area moved back to the square at Trade and Tryon
VIP Tickets will be on both sides of the Tryon Street between 4th and 5th Street. This means more available seats for the parade.

VIP Bleacher Seats are back! Bleacher seating will be available on both sides of the square for 2017.

Dining. Shopping. Entertainment. City lights. Holiday memories. It’s the total package! With special holiday travel packages, you can experience the best of the city, all weekend long.

  • Hotels within walking distance of the Parade.
  • Dining at participating restaurants along the Parade route, serving delicious Thanksgiving meals.
  • Complimentary Reserved Seating at the Parade.
  • Shopping special offers, discounts and promotions for Black Friday and beyond – from the high-end retail choices of SouthPark Mall, to the one-of-a-kind local boutiques celebrating Small Business Saturday in Historic South End, to the bargains of outlet shopping at Concord Mills and Charlotte Premium Outlets.
  • Entertainment for every taste and every age, including free ice skating rental at WBT Holiday on Ice, and discounts to The Sound of Music at Belk Theater, The Best Christmas Pageant Ever: The Musical at The Children’s Theatre, and Carowinds WinterFest.

Start your day with breakfast and photo ops with Santa Claus himself.

Start your day with breakfast and photo ops with Santa Claus himself.


Breakfast with Santa
Coco & the Director (at the Marriott City Center)
100 W. Trade Street
7:30 a.m. to 9:30 am

Start your day with a tasty breakfast hosted by the one and only Santa Claus! Your little ones will get to take a photo with the jolly old elf himself.